How To Select a Domain Name
Domain names
are first impressions. So it’s very important to describe what it looks like.
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how to select a domain name |
One of the
biggest challenges to getting started is finding the right name for your blog.
A lot of
people think your domain name should be witty. Others think it should be clever
or poetic. Or something kooky and cool like…Facebook,Yahoo, Google, Amazon, or
Moz Etc.
It’s
important to have a domain name that closely matches your blog’s name, or your
readers will have a hard time finding you again — especially when you’re just
starting out and won’t have much presence on the search engines.
Your domain
name is a tool. And like every other tool in your toolbox, it has a specific purpose.
If you buy a
hammer, its job is to drive nails, and you judge its effectiveness based on its
ability to drive a nail.
Your domain
name has one job too. When someone visits your website, your domain name must
answer the following:
“Is this
site for me? Am I in the right place?”
That’s it.
That’s its job.
The quicker
you can help people figure out whether they’re in the right place, the quicker
you will:
Get more traffic;
Keep and convert those visitors into
subscribers;•
Receive more links
and shares from your favorite social media sites; Rule the (blogging) world.
So how do
you help them answer that fundamental question, “Is this for me?”
In a word,
clarity.
Clarity is
key. Because everything you need to learn about starting a blog and finding the
right domain name is going to circle back to these two key elements:
1. Does it answer the fundamental question,
“Is this for me?”
2. Is it clear?
So what’s
the best way to achieve clarity with your domain name?
For
starters, you should avoid these five fatal domain name mistakes. (Cue the
ominous music.)
The Best Domain Names for Bloggers Are:-
You might be
surprised to know there are really only five major categories of good domain
names for bloggers.
Once you
understand the logic behind each of these categories and how much easier people
can find and Google you if you use one of them, the sooner you’ll be on your
way to reaping the benefits from choosing a good domain name.
And the best
news? If you follow the formulas outlined here, you’ll almost certainly find a
few available domain names your readers will love.
SL NO 1: Name the Audience
This type of
domain name answers that question by defining the target audience the website
is meant to serve.
If you were
to visit Problogger as an aspiring blogger, within two seconds of arriving and
glancing around, you’re going to say, “Wow, I’d love to be a professional
blogger. I need to read this blog.”
So you’ve
immediately answered the question, “Is this for me?”
And if
you’re a TV junkie looking to connect with your tribe and you land on
couchpotato.com, you’ll know right away that you’re in the right place because
you can read the latest gossip on TV shows and find deals on things like DVD
box sets of popular TV series and so on.
The logo
says it all.
SL NO 2: Name the Topic
This type of
domain names your blog topic.
Examples are
lifehacks.org, dailyblogtips.com, nerdfitness.com, and artofmanliness.com.
Those domains name what the blogs are about.
When you see
that name, you get a sense right away that they’re targeting men who want to
learn more about the essence of being a man. The macho stuff. The ways of a
gentleman. Just the vintage look and old photos alone convey the story to the
target audience.
That’s a
very different feel and a different audience than men who might gravitate more
to, say, Men’s Health Magazine, which is more focused on men’s fitness and
wellbeing — and the cover usually shows a half-naked guy with killer six-pack
abs.
SL NO 3: Name the Benefit
This type of
domain name cuts right to the chase when answering “Is this for me?” because it
explains right in the name the benefit you’ll get when you read this site.
Examples of
naming the benefit are iwillteachyoutoberich.com, makealivingwriting.com, and
teachyourchildtoread.com.
If you see a
domain name that explains the benefit of reading the site right in the domain
name, you can immediately answer that fundamental question with very little
thought.
SL NO 4: Name Your Pursuit
This domain
reverses our philosophy because it names what you are doing as a blogger rather
than what the reader is doing or seeking.
For example,
Social Media Examiner examines social media. Man vs. Debt is about one man’s
(the blogger’s) battle against debt.
Founders tells the stories of founders,
entrepreneurs, and business owners. Each one names the topic, but they do so
from the blogger’s perspective, not the reader’s perspective.
A second way
to use a pursuit domain is to name the mission of your blog. For example, for a
blog whose mission is to feed all the hungry children on earth, the domain
could be
So when
you’re looking to use this topic for your domain name, the secret here is to
clearly identify your pursuit or mission in a way that matches your reader’s
worldview so that THEY can see themselves in YOUR pursuit.
Name Your
Pursuit Template (to Find Your Own Website Name)
SL NO 5: Name Yourself
This one is
pretty self-explanatory. You use your own name as your domain name. Examples
would be StevePavlina.com, MarcAndAngel.com, and JohnChow.com.
Using your
own name as your domain can still be a good thing. But — and it’s a big BUT —
only if your desire is to turn your name into a brand name. So if your desire
is to brand yourself like Oprah, Dr. Phil, Dr. Oz, or one of those celebrities,
it can be a good idea to go this route.
But you have
to understand that while a website branded with your name can be a blessing, it
can also be a curse:
You will likely never be able to sell it.
There’s a large industry behind buying websites that already exist and generate
income, but if your domain is tied your name, selling it someday won’t be easy.
• You will be tied to it until the day you
die or the blog dies.
• No one else will be able to run it. Your
audience will be forever bonded to you.
Many bloggers
who have successfully branded themselves end up regretting it later. Their
blogs feel like a prison cell, with their owners as the sole occupants. The
brand is based on their personality and voice, which means it’s a challenge to
bring in guest writers and editors.
These are
the top domain registrars to buy
your domain name from.
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domain name search |
DOMAIN NAMES
SL NO1: Domain.com
Started in
2000, Domain.com is one of the most popular domain name registrar on the
planet. They allow you to register all top level domain name extensions (TLDs)
and even dozens of country code top level domains (ccTLDs).
Domain.com
has a quick domain search tool that you can use for your domain name research.
Their search also shows you premium domains as well.
SL NO2:Bluehost.com
Bluehost.com
is one of the largest hosting companies in the world, and they are an official
WordPress hosting partner. As part of their web hosting service, they also
offer domain name registration.
Bluehost is
offering WPBeginner users a free domain name, SSL certificate, and a discount
on web hosting which is a perfect deal for anyone looking to make a website.
Basically,
you can get started for $2.75 per month, and get a free domain name.
SL NO3:HostGator.com
HostGator is
another popular company offering website owners a one-stop shop for domain
names and shared website hosting. They offer a nice selection of extensions,
domain privacy, and easy to use DNS management tools.
They have an
easy to use domain search tool that helps you quickly find a suitable domain
name for your business. Their domain management area is beginner friendly and
well documented which makes it easy to transfer domains if you need to.
SL NO4:GoDaddy.com
GoDaddy is
one of the oldest and most popular domain registration company. They manage
more than 77 million domain names for over 18 million customers.
They offer a
wide variety of popular domain name extensions to choose from. Their prices are
highly competitive, and you may even get a significant discount on the first
year of your domain’s registration.
GoDaddy has
a powerful easy to use domain management interface which allows you to transfer
your domain name or change its settings.
SL NO5:Namecheap.com
Namecheap is
another top domain registrar on the market. They have a powerful domain search
tool that helps you find the right domain name and makes suggestions when your
preferred domain name is not available.
They also
offer domain add-on services like domain privacy and premium DNS. Their domain
management area is clean, but it’s not as user-friendly as GoDaddy’s new
interface.
One nice
thing about NameCheap is that they offer free domain privacy with all their
domain names.
SL NO6:DreamHost.com
DreamHost is
another popular domain name registrar and web hosting service provider. They
are offering our readers a free domain name with domain privacy included for
anyone signing up for their Shared Unlimited hosting plan.
You can also
register a domain name without buying hosting through them for $8.99 / year
which also includes free private registration.
DreamHost
offers 400+ TLDs and comes with all domain management tools that you can expect
from a large domain provider like DreamHost.
SL NO7:Shopify.com
Shopify is a
popular eCommerce platform which allows anyone to easily start an eCommerce
store without any technical skills. They are also a popular domain name
registrar and allow you to quickly set up a store using your custom domain
name.
Shopify also
comes with a powerful business name generator which helps you pick up an available
domain name for your business. You can move your domain name away to any other
service if you want.
One downside
is that they don’t offer email addresses for domain names. Instead, you can use
email forwarders or use a third-party email service like G Suite or Office365.
SL NO8:BuyDomains.com
BuyDomains allow you to search for premium domain names matching your search terms.
Premium domain names are domain names that are already registered but are
available for sale from third-party. These domains are often more memorable,
shorter, and brandable which is why they are more expensive.
If you
cannot find a suitable domain name, and you have the budget, then you can use
BuyDomains to search for a premium domain name.
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